About Face

About Face PDF
Author: David H. Hackworth
Publisher:
ISBN: 9780831702328
Size: 50.26 MB
Format: PDF, ePub, Mobi
Category : Political Science
Languages : en
Pages :
View: 7321

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Book Description:

About Face

About Face PDF
Author: Alan Cooper
Publisher: John Wiley & Sons
ISBN: 1118766571
Size: 57.96 MB
Format: PDF, ePub, Docs
Category : Computers
Languages : un
Pages : 720
View: 7055

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Book Description: The essential interaction design guide, fully revised and updated for the mobile age About Face: The Essentials of Interaction Design, Fourth Edition is the latest update to the book that shaped and evolved the landscape of interaction design. This comprehensive guide takes the worldwide shift to smartphones and tablets into account. New information includes discussions on mobile apps, touch interfaces, screen size considerations, and more. The new full-color interior and unique layout better illustrate modern design concepts. The interaction design profession is blooming with the success of design-intensive companies, priming customers to expect "design" as a critical ingredient of marketplace success. Consumers have little tolerance for websites, apps, and devices that don't live up to their expectations, and the responding shift in business philosophy has become widespread. About Face is the book that brought interaction design out of the research labs and into the everyday lexicon, and the updated Fourth Edition continues to lead the way with ideas and methods relevant to today's design practitioners and developers. Updated information includes: Contemporary interface, interaction, and product design methods Design for mobile platforms and consumer electronics State-of-the-art interface recommendations and up-to-date examples Updated Goal-Directed Design methodology Designers and developers looking to remain relevant through the current shift in consumer technology habits will find About Face to be a comprehensive, essential resource.

About Face

About Face PDF
Author: Jonathan Cole
Publisher: MIT Press
ISBN: 9780262531634
Size: 77.75 MB
Format: PDF, Kindle
Category : Medical
Languages : en
Pages : 223
View: 2430

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Book Description: Honorable Mention in the category of Psychology in the Professional/Scholarly Publishing Annual Awards Competition presented by the Association of American Publishers, Inc. What is special about the face, and what happens when neurological conditions make expression or comprehension of the face unavailable? Through a mix of science, autobiography, case studies, and speculation, Jonathan Cole shows the importance not only of facial expressions for communication among individuals but also of facial embodiment for our sense of self. He presents, in his words, "a natural history of the face and an unnatural history of those who live without it." The heart of the book lies in the experiences of people with facial losses of various kinds. The case studies are of blind, autistic, and neurologically impaired persons; the most extreme case involves Mobius syndrome, in which individuals are born with a total inability to move their facial muscles and hence to make facial expressions. Cole suggests that it is only by studying such personal narratives of loss that we can understand facial function and something of what all our faces reflect.

About Face

About Face PDF
Author: Alan Cooper
Publisher: John Wiley & Sons Incorporated
ISBN:
Size: 37.63 MB
Format: PDF, ePub, Mobi
Category : Computers
Languages : en
Pages : 580
View: 2750

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Book Description: This book is intended to provide the reader with effective and practical tools for designing user interfaces. It integrates tactical and strategic approaches, helping the programmer understand how the user comprehends their software.

About Face

About Face PDF
Author: Dorinne Kondo
Publisher: Routledge
ISBN: 1136657916
Size: 15.48 MB
Format: PDF, Kindle
Category : Social Science
Languages : en
Pages : 288
View: 3872

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Book Description: From the runways of Paris to the casting controversies over BMiss Saigon, from a local demonstration at the Claremont Colleges in California to the gender-blending of BM. Butterfly, BAbout Face examines representations of Asia and their reverberations in both Asia and Asian American lives. Japanese high fashion and Asian American theater become points of entry into the politics of pleasure, the performance of racial identities, and the possibility of political intervention in commodity capitalism. Based on Kondo's fieldwork, this interdisciplinary work brings together essays, interviews with designer Rei Kawakubo of Comme des Garcons and playwright David Henry Hwang, and "personal" vignettes in its exploration of counter-Orientalisms.

About Face

About Face PDF
Author: James Mann
Publisher: Vintage
ISBN:
Size: 41.82 MB
Format: PDF, ePub, Docs
Category : Political Science
Languages : en
Pages : 437
View: 6858

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Book Description: A foreign affairs columnist for the Los Angeles Times traces America's relationship with China, from the Nixon years through the present day, discussing such topics as Taiwan, Afghanistan, Tiananmen Square, and the Soviet collapse. Reprint. 12,500 first printing.

The Face On The Screen

The Face on the Screen PDF
Author: Therese Davis
Publisher: Intellect Books
ISBN: 1841509019
Size: 73.27 MB
Format: PDF, Mobi
Category : Social Science
Languages : en
Pages : 122
View: 4764

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Book Description: There was a time is screen culture when the facial close-up was a spectacular and mysterious image... The constant bombardment of the super-enlarged, computer-enhanced faces of advertising, the endless 'talking heads' of television and the ever-changing array of film stars' faces have reduced the face to a banal image, while the dream of early film theorists that the 'giant severed heads' of the screen could reveal 'the soul of man' to the masses is long since dead. And yet the end of this dream opens up the possibility for a different view of the face on the screen. The aim of the book is to seize this opportunity to rethink the facial close-up in terms other than subjectivity and identity by shifting the focus to questions of death and recognition. In doing so, the book proposes a dialectical reversal or about-face. It suggests that we focus our attention on the places in contemporary media where the face becomes unrecognisable, for it is here that the facial close-up expresses the powers of death. Using Walter Benjamin's theory of the dialectical image as a critical tool, the book provides detailed studies of a wide range of media spectacles of faces becoming unrecognisable. It shows how the mode of recognition enabled by these faces is a shock experience that can open our eyes to the underside of the mask of self - the unrecognisable mortal face of self we spend our lives trying not to see. Turning on itself, so to speak, the face exposes the fragile relationship between social recognition and facial recognizability in the images-cultures of contemporary media.

About Face 3

About Face 3 PDF
Author: Alan Cooper
Publisher: John Wiley & Sons
ISBN: 1118079159
Size: 17.73 MB
Format: PDF, Docs
Category : Computers
Languages : en
Pages : 648
View: 4040

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Book Description: This completely updated volume presents the effective and practical tools you need to design great desktop applications, Web 2.0 sites, and mobile devices. You’ll learn the principles of good product behavior and gain an understanding of Cooper’s Goal-Directed Design method, which involves everything from conducting user research to defining your product using personas and scenarios. Ultimately, you’ll acquire the knowledge to design the best possible digital products and services.

About Face

About Face PDF
Author: Dan Hill
Publisher: Kogan Page Publishers
ISBN: 0749459239
Size: 45.53 MB
Format: PDF, ePub, Docs
Category : Business & Economics
Languages : en
Pages : 208
View: 4467

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Book Description: Once advertising was all about being 'on-message' and getting talking points right. But breakthroughs in brain science have confirmed what we all know but don't often admit to in business: people are primarily emotional decision-makers. From podcasting, blogs and forums to interactive ads in stations, the heart of the matter is now the consumer's experience as opposed to the company's marketing message. About Face shows how 21st century advertising can realize success by being 'on-emotion' first and foremost. Using data from eye tracking and facial coding to analyse consumer responses, About Face demonstrates exactly which advertising strategies are successful and why. Moving beyond the old Ps of product, price, place and promotion, Dan Hill outlines ten rules for emotionally effective advertising including simplicity, familiarity, relevancy and believability. Emotions rule decision making. About Face shows you that by focussing on the three new Ps of passion, purpose and personality, your campaigns can become more effective and emotionally engaging, taking you closer to the consumer.

American Warrior

American Warrior PDF
Author: John C. Bahnsen, Jr.
Publisher: Citadel Press
ISBN: 9780806528076
Size: 33.18 MB
Format: PDF, ePub
Category : Biography & Autobiography
Languages : en
Pages : 492
View: 4487

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Book Description: Brigadier General John C. |Doc| Bahnsen Jr served as one of America's most decorated soldiers in the Vietnam War. The ultimate warrior who engaged the enemy from nearly every type of aircraft and armored vehicle in the army's inventory, Doc was also an expert strategist who developed military tactics later adopted as doctrine. Accounts of Doc's brilliance in time of war became the stuff of legend. Here he offers a spellbinding recollection - completely uncensored - of his remarkable wartime experience.